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Meet BrandBastion

We are helping brands connect and engage with their audience online, while keeping their communities safe.

We work with top brands across the globe
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[brand · bastēən] = Defender, Supporter, Protector of Brands

In medieval castles, the bastion is a strong, well-fortified part of the building, built to defend the castle. We see ourselves as a supporter of brands and an extension of their in-house teams, protecting them from harm on social media while enabling them to amplify their engagement.
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Mission

Mission

To enable organizations across all industries to create safe conversations and meaningful relationships with their audiences.

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Vision

Vision

To be the number one partner for conversational brand safety and community management while shaping the future of social intelligence.

 

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Positioning

Positioning

We help brands and advertisers proactively monitor and manage their online conversations with ease by harnessing the power of AI.

Our Story

The idea for BrandBastion came to life when founder Jenny Wolfram, a lawyer by trade, realized the risks brands face on social media when she came across a case where a brand was sued for harmful comments made on its Facebook page. Our founding team recognized the potential for technology to arm brands with solutions to protect themselves while staying engaged with customers on social media. Over the last few years, we have built proprietary solutions based on a combination of artificial intelligence, natural language processing and human content processing specialists.

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Taking Action

Our values

Action-Driven Every BrandBastioneer we hire is self-motivated and action-oriented. Whether that means helping a client solve an issue or creating a new process to work more efficiently, we seek out team members who don’t just spot challenges - they solve them.
Client-focused All of our solutions have been developed and improved by listening to our clients' needs. We go the extra mile for clients and build solutions based on their goals and parameters. We see ourselves as extensions of our clients' teams and work with them to deliver outstanding results.
Tenacious In a fast-paced industry where constant change and innovation is the norm, BrandBastioneers need to have at least a little bit of the notorious Finnish "sisu," to help push through even the most daunting tasks.
Inquisitive We believe curiosity is the key to progress. Instead of accepting the status quo, we want to learn how to help our clients work smarter and better. We want to know what makes customers both satisfied and frustrated. We embrace the mindset of an explorer as we break new ground in uncharted territory.
Open As a global team, openness and transparency are key to sharing knowledge and aligning our efforts. We minimize 1-on-1 emails and work collaboratively on Google Drive and Slack channels. All key decisions are documented and shared with team members.
Nimble We are fast and flexible. Working in an industry that evolves at breakneck speed, we understand that adaptability is key to staying relevant. We don’t get bogged down by doing things “the way they are usually done”. We look ahead, seeking out new ideas and ways of doing things.

Meet The BrandBastioneers

  • Leadership
  • Growth
  • CSM
  • Marketing
  • Engineering & Product
  • Analytics
  • AI & Linguistics
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Jenny Wolfram CEO & Founder
Jenny Wolfram CEO & Founder
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Anthony Smith Head of Delivery
Anthony Smith Head of Delivery
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Bogdan Fometescu Head of Engineering
Bogdan Fometescu Head of Engineering
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Sandra Figueiredo Head of Marketing & Product
Sandra Figueiredo Head of Marketing & Product
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Vesa Rikkinen Head of Operations and Finance
Vesa Rikkinen Head of Operations and Finance
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Max Doucet Senior Business Development Manager
Max Doucet Senior Business Development Manager
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Oisín Egan Account Executive
Oisín Egan Account Executive
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Sandra Gonzalez Senior Business Development and Marketing Associate
Sandra Gonzalez Senior Business Development and Marketing Associate
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Olivia Bryant Account Executive
Olivia Bryant Account Executive
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Alanah Hallam Account Executive
Alanah Hallam Account Executive
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David López Sales Development Representative
David López Sales Development Representative
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Justine Hall Lead, Customer Success
Justine Hall Lead, Customer Success
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Lilla Madacsi Senior Customer Success Manager
Lilla Madacsi Senior Customer Success Manager
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Emily Hatfield Senior Customer Success Manager
Emily Hatfield Senior Customer Success Manager
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Anthony Smith Head of Delivery
Anthony Smith Head of Delivery
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Carmen Jackson Senior Customer Success Manager
Carmen Jackson Senior Customer Success Manager
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Samantha Shaler Senior Customer Success Manager and Client Data Analyst
Samantha Shaler Senior Customer Success Manager and Client Data Analyst
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Marcos Rego Head of People Operations
Marcos Rego Head of People Operations
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Carly O'Reilly Client Operations, Team Lead
Carly O'Reilly Client Operations, Team Lead
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Nemo Hawes Customer Success Manager
Nemo Hawes Customer Success Manager
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India Luther-Jones Client Operations Associate
India Luther-Jones Client Operations Associate
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Vladimir Bogatyrev Platform specialist
Vladimir Bogatyrev Platform specialist
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Luke Hovius Customer Success Manager
Luke Hovius Customer Success Manager
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Sandra Figueiredo Head of Marketing & Product
Sandra Figueiredo Head of Marketing & Product
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Carina Miranda Senior Design Coordinator
Carina Miranda Senior Design Coordinator
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Enebral Sainz Senior Marketing Specialist
Enebral Sainz Senior Marketing Specialist
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Jan Gemerle Product Designer
Jan Gemerle Product Designer
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Bogdan Fometescu Head of Engineeiring
Bogdan Fometescu Head of Engineeiring
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Seyfi Aslan Lead Backend Developer
Seyfi Aslan Lead Backend Developer
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Casper Deseyne Senior Frontend Developer
Casper Deseyne Senior Frontend Developer
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Ofelia Muradova Lead Frontend Developer
Ofelia Muradova Lead Frontend Developer
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Lucian-Mihai Lungu Lead Architect
Lucian-Mihai Lungu Lead Architect
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Aram Knyazyan Senior Backend Developer
Aram Knyazyan Senior Backend Developer
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Nastassia Zhyhalava Software Test Engineer
Nastassia Zhyhalava Software Test Engineer
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Behzad Soleimani Senior Frontend Developer
Behzad Soleimani Senior Frontend Developer
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Yehor Danylov Senior Backend Developer
Yehor Danylov Senior Backend Developer
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Matheus Santos Senior Backend Developer
Matheus Santos Senior Backend Developer
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Bradley Martins Senior Frontend Developer
Bradley Martins Senior Frontend Developer
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Jan Gemerle Product Designer
Jan Gemerle Product Designer
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Sandra Figueiredo Head of Product
Sandra Figueiredo Head of Product
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Linh Truong Data Analyst
Linh Truong Data Analyst
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Leonel Reyes Analytics
Leonel Reyes Analytics
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Alan De Maman Data Analyst
Alan De Maman Data Analyst
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Miguel Simon Moya Data Analyst
Miguel Simon Moya Data Analyst
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David Henriques AI Lead
David Henriques AI Lead
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Alan De Maman AI Engineer
Alan De Maman AI Engineer
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Paulina Moran Linguist
Paulina Moran Linguist
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Alina Nae Senior Quality Analyst
Alina Nae Senior Quality Analyst
With BrandBastion in place, we have a finger on the pulse across our social media conversations and we know our community is protected from harmful engagement. We have peace of mind that Netflix’s paid social engagement is being well-managed 24/7 thanks to the BrandBastion team's attention to detail, bias to action, and clear communication.
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Evan IrwinGrowth Marketing at Netflix

FAQs

How big is your team? Our team at BrandBastion comprises approximately 150 professionals and we are growing our team very fast. This includes a specialized group of over 100 dedicated community managers who ensure the highest standards of interaction, supported by a core team of about 50 team members driving our global operations.
Where are you headquartered? BrandBastion operates as a fully remote global company, strategically incorporated in the US as BrandBastion Inc and in Finland as BrandBastion Ltd. We seamlessly cater to clients across the globe, leveraging our international perspective and operational flexibility to deliver unparalleled service and support.
Are you funded? Yes, BrandBastion has secured robust funding through two successful rounds, backed by a distinguished consortium of 7 tech entrepreneurs. Notable investors include Marten Mickos, former CEO of MySQL, and Risto Siilasmaa, renowned founder of F-Secure and former Nokia board chair.
Are you currently fundraising? No, BrandBastion is already profitable and is now focused on self-funding our strategic initiatives and expansion efforts.

Let's talk

How can we help your brand?